How to Stand Out From Your Competitors In Social Media for Dance Studios
For Day 6 in our social media success challenge for dance studios, I’d like to emphasize the importance of using all different types of media to promote your dance studio. With millions of dance studios, dance companies, and dance-related businesses out there, you may wonder,
“How can I stand out amongst my competitors?”
The answer to that question is: Video
Videos allow you to show the world who you are, what you (and your business) are all about, and gives people an opportunity to get to know you on a more personal level. Even in today’s time of social media, e-mail, texting, etc., people still appreciate being able to see the face of the person who’s articles they’re reading, who they’re conversing with through Facebook, Twitter, etc., and connect with them in a tangible way. This also helps to personalize your dance studio or brand in a way that will attract people to you and your business.
Check out a video that I did where I talk about my career as a professional dancer/dance instructor in New York City. It has some clips of my choreography at a recent performance, as well as testimonials from some of my students about my dance classes. Feel free to leave a comment and tell me what you think about the video, and also how it feels to put a face with the author of this article.
To view more of my videos where I offer social media success tips for dance studios, subscribe to my YouTube channel, http://youtube.com/dancestudiosuccess.
You may also want to read the article, “5 Positive and Powerful Ways to Use Video in Social Media for Dance Studios“.
Join me on Facebook at, http://facebook.com/KinerEnterprisesInc and http://facebook.com/ashanimfukodance.
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About The Author
Ashani C Mfuko
Ashani Mfuko is a Social Media Strategist, Digital Marketing Specialist, Award-Winning Blogger, and Professional Dancer. Ashani works with small businesses, corporations, & non-profit organizations as a Social Media Strategist and Digital Marketing Specialist. She creates results-driven, innovative social media strategies that are proven to increase your revenue and catapult your brand to expert status in your niche! She has an extensive track record of creating and implementing successful social media strategies for her clients. She is also the Host and Executive Producer of the “Inside New York City Dance” television show on MNN, and is a proud wife and new mom. Ashani has been featured in Dance Magazine, as a “Media Maven”, as well as in Dance Mogul magazine, Inside Woman magazine, & Dance Studio Life magazine, in addition to various dance blogs online. She is the author and creator of the, “Finance Your Dance: How To Turn Your Passion Into Profit“ e-book and workshop, and her dance blog won the Reader’s Choice, “Top Dance Business Blog” of the year award, two years in a row. She is a leader in the field of social media and digital marketing, and is highly sought after as a dance performer and dance teacher in the New York City dance community. Ashani is on staff at the Joffrey Ballet School in New York City, and teaches Advanced Jazz classes for their Jazz & Contemporary program & Ballet program.
