“How To Get 10,000 Facebook Fans In One Week!”

Doesn’t that sound awesome? “Get 10,000 Facebook fans in one week”!! Whether you’re a business, organization, dance company, or dance studio, having 10,000 Facebook fans sounds like it would be a social media dream come to life, right?

Well, yes, and no. If you don’t have a clear and solid marketing strategy in place, having 10,000 fans on Facebook won’t do much for your brand, ultimately speaking.

The idea of getting 10,000 Facebook fans in one week is nothing but a gimmick that many companies and individuals use to draw people in. Why? Because it works, at least to get people’s attention. But believe me, if something sounds too good to be true, it usually is. Which leads me to my next point…

As a blogger, I find inspiration from many different sources, places, and experiences for my writing. My latest inspiration has actually come from a source of frustration with the Chase and Living Social promotion that recently launched.

I saw hundreds of organizations, companies, and brands online soliciting (in some cases even spamming) their friends, fans, and followers to get the coveted 250 votes, just to be eligible to apply for the grants (of which there are only 12 available). You might be saying to yourself, “well, what’s wrong with that?” Here’s my issue…

The odds of winning one of the coveted 12 grants are very slim, when thousands of people are competing for them. But hey, that’s no reason not to try, right? Not a problem.

The problem is, if you don’t have an E-P-I-C marketing strategy, that involves you adding value to your community/target audience, listening to the needs of your community, providing solutions, improving the lives of others, supporting others, and consistently sharing your brand’s mission and message on a regular basis, then what’s the point? A grant won’t help you.

I saw a lot of time and energy being put into soliciting votes from people, from many organizations and brands that seem to be very passionate about their work, and excited for an opportunity to spread the word about what they’re doing. But that same energy put into effective action, on a daily/weekly basis, could get them even better long-term results, more than some elusive grant.

I truly believe that the 12 organizations/businesses that will ultimately win one of those coveted grants, will be brands that have been putting in the time, effort, and work to build their audience online and offline, for years, not just a couple of months.

There is no quick and easy way to grow your brand, build your audience, and bring in the funds you need for your brand or organization to survive and thrive in the marketplace. It is the result of hard work, dedication, perseverance, consistency, and adding so much value to people’s lives that they are inspired to share their experience with others. This process can not be rushed any more than the process of losing weight, and keeping it off long-term, the process of growing your hair, or the process of maturity. There are ways that you can possibly make the process go slightly faster, but they all ultimately take time. So extra cash, can not and will not speed up the process of building your audience, or your brand for the long term. It may give you a jump start, especially if you hire a professional, but it will still take time.

Don’t waste your time and energy playing the lottery, when there is so much opportunity for you to make your own money, and build your own brand and personal success. Just get ready to do more work than you’ve ever done in your life. But don’t worry, it will be worth it!

What are your thoughts? Please post your comment below.